Home Digital Marketing What Is Reddit and How Does It Work?

What Is Reddit and How Does It Work?

by Altaf Shaikh
What Is Reddit and How Does It Work

Reddit is one of the largest social media websites out there, with an estimated global userbase of 430 million active users.

And while you might think it’s not worth joining yet another social media site, Reddit is a bit different. So what is Reddit, anyway? And for that matter, how should you use it?

We get that there’s a lot to digest, so we’ve made a quick and easy guide to teach you about all things Reddit! Keep reading and get ready to start scrolling.

What is Reddit?

Reddit is a social media platform founded in 2005 by Alexis Ohanian and Steve Huffman. The duo wanted to condense the best of the Internet into one website. Thus, they dubbed Reddit, “The Front Page of the Internet.”

Unlike other social platforms, using Reddit isn’t predicated on adding friends and looking at their timelines. Instead, it’s all about finding great content and interacting.

Users subscribe to specific sections of the website based on their interests. These subsections are known as ‘subreddits.’ There are almost as many subreddits as there are users, so rest assured, you can always find something new.

Once a user clicks on a post, they’ll be able to see comments left by others. This leads to the secondary function of Reddit, interaction.

Users are encouraged to click one of two arrows, ‘upvote’ and ‘downvote’ respectively, to denote whether the content is helpful, informative, and entertaining…or a total bust. Upvotes and downvotes work the same way in the comments section, too, making it easy to hide troll accounts.

Why Use It?

Reddit can be a great way to connect with other people interested in the same things you are. And since there’s a subreddit for just about everything, you don’t have to worry about how niche your interests are.

You can find subs for everything from specific video games to books to politics and your favorite sports teams.

Since Reddit is an amalgamation of content from other websites, it’s a good way to keep up with current events, too.

Reddiquette and Tips for Success

Now, let’s talk about some quick Reddit tips to help you make the most of your time on the social media behemoth.

For starters, do your duty as a Redditor and upvote or downvote content accordingly. But make sure you’re doing so for the right reason.

If it breaks a subreddit’s rules, for instance, go ahead and downvote. If it’s something you disagree with, though, it’s best to leave it alone.

Also, don’t forget to contribute your own content, whether it’s through comments or posts. Niche subreddits tend to be welcoming, so go ahead and hop into a thread.

One quick word about posting content: Make sure you’re not posting something previously posted to the sub. Likewise, if you’re sharing someone else’s content, like artwork, be sure to give them proper credit.

This is only the tip of the iceberg. For more tips, check out this helpful Reddit guide.

Downvote Boredom and Join Reddit Today

If you ventured into this post wondering ‘what is Reddit?’ we hope we’ve provided some answers. Now that you know a bit more about the site, it’s time to do some exploring and find some content you’ll love!

For more articles on social media, make sure to check out the rest of our blog!

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