Top 5 Youtube Channel Promotion Facts to Keep In Mind

Rohan Mathew

Updated on:

Having a well-established Youtube channel with a huge number of subscribers can be a great way to make money online. You can earn a decent income out of your channel selling your product or service or promoting other entrepreneurs.’ That’s basically the reason why everyone seems to be interested in having a channel these days. If you are reading this, chances are that you are seeking to learn more about Youtube promotion as someone who has or plans to have a channel. If that’s right, it helps to know a few facts before getting started:

1. Youtube Promotion Is Easier If You Are a Celebrity

The sad reality is that you will need to do more work as an ordinary person than a famous person would to achieve success when it comes to establishing a Youtube channel that has thousands or even millions of followers. Unlike the latter who probably has already gotten their name out there such that people are probably looking them up online, no one knows about you except the people around you. Contrary to a celeb, you are going to have to begin from scratch, doing more work than them.

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2. Youtube Channel Promotion will Also Benefit from SEO

When you join the world of Youtube promotion, you’ll be astonished to learn that search engine optimization is also vital in Youtube. While Youtube is known to be a social media platform, it can also be considered a search engine. And as with any other search engine, SEO remains an important aspect.

3.You Won’t Achieve Success Overnight

In the past, it was pretty easy to become a Youtube sensation overnight. In 2008, Justin Bieber became very famous on Youtube after his mom had posted a few cover songs he had done. Back then, not so many people had any idea about Youtube channels. Many probably thought that YouTube was only a place for watching free movies and videos of songs. But it’s different now. It’s 2020 when the platform is flooded with channels, making it difficult for people to discover you quickly enough. You might have to wait for months or even years to find a breakthrough. Either way, consistency is key.

4. Creativity Is Key

To get the best results with your Youtube Channel Promotion efforts, you want to create your content with a high level of creativity. You want to avoid offering boring content that users aren’t going to appreciate. After all, with creativity, it’s going to be easy for you to create engaging content that is sure to draw more viewers. In my experience, the most viral content on Youtube is one of the following:


  • Highly informative.

  • Very humorous.

  • Thought-provoking.

  • Awe-inspiring.

  • Anxiety-inspiring.

  • Motivational

  • Happiness-bringing.

To create any of these types of content, you will need a high level of creativity.

5. Knowledge of the English Language

While you are free to offer your content in any language you prefer, the reality is that the most successful YouTube channels have contents in English. After all, statistics show that 66% of the top 250 YouTube channels offer content in English. Taking this statistic into account, you will need to provide your content in English if you wish to become very successful on YouTube. The good news is that there are many resources and tools online that you can utilize to become fluent in English. All you have to do is to search in the right place. BBC’s Learning English portal can be a great place to begin. Also, feel free to check out British Council Learn English, LiveMocha, and Talk English. All these are great platforms on which you can learn how to write and speak English like a native speaker.

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Final Thoughts

Having an established YouTube channel can be a great way to make money as I had explained at the beginning. However, with hundreds of thousands of channels currently on YouTube, it is becoming very difficult to achieve success on this social media platform. However, with the right knowledge, success should not be evasive to you that much. But before you embark on learning some expert tips to that effect, you need to keep a few things in mind. That Youtube success; is more elusive for ordinary people than it is for celebrities and a slow process. Furthermore, it relies on SEO, a lot of creativity, and your knowledge of the English language.